# Get your first AI report

import { Steps } from '@astrojs/starlight/components';

Run the free AI report for your company. You get a Buyer questions report that shows whether AI assistants recommend you, and whether what they say about you is right.

## What the report measures

EkLine writes 15 questions a buyer would ask an AI assistant about products like yours. It asks each question 10 times on each of ChatGPT, Claude, Perplexity and Gemini, with web search on: 600 answers in all.

| Questions | How many | What they measure |
| --- | --- | --- |
| Questions that do not name you | 10 | Whether the assistant recommends you rather than only mentioning you |
| Questions that name you | 5 | Whether what the assistant says about you agrees with the profile you confirm in step 5 |

EkLine saves the questions as a collection named **Buyer questions**, and each run of it produces a Buyer questions report.

## Before you begin

- You need an email address you can verify and your company's public website. You connect no repository or integration.
- Each organization gets one free report.

## Steps

<Steps>
1. Sign up at [ekline.io/auth/sign-up](https://ekline.io/auth/sign-up) and verify your email address.

2. On **Almost there!**, leave **Claim acme.com as your organization's domain** selected and click **Get Started**. EkLine creates your organization and names it after your email domain. You see this screen only when you sign up with a company email address. If another EkLine organization already claimed your domain, you see **Your company already uses EkLine!** instead, with the choice to join it. The report is offered when you create a new organization (**Create my own organization**), not when you join one that already exists.

3. On **What's your company's website?**, check the **Company website** field. EkLine fills it in from your email address when it can. Click **Continue**.

4. Wait on **Reading acme.com** while EkLine works through **Reading your website**, **Working out what you sell** and **Finding who you are compared with**. This usually takes less than a minute. Keep the tab open.

5. On **Here's what we found about Acme**, fix anything that is wrong in the rows, such as brand names, competitors, documentation sites and key features. The assistants are asked about you using these details. Click **Looks good, continue**. EkLine saves the rows you changed to your Company Profile.

6. On **15 questions buyers ask AI about products like yours**, read both groups: **Questions that do not name you** and **Questions that name you**. Reword any question that does not sound like your buyers, keeping it one question.

7. Click **Run my free report**. EkLine takes you to your dashboard, where a card reads **Your free report is running**. The run takes 30 to 60 minutes, and you can close the tab.

8. When the report is ready, EkLine emails you "Your free report on Acme is ready". Click **View your report** and sign in, or click **View report** on the dashboard card.
</Steps>

### If your organization already has a Company Profile

Open [ekline.io/onboarding-report/setup](https://ekline.io/onboarding-report/setup) and enter your website. Instead of reading the site, EkLine opens **Here's what we have about Acme**, filled in from your saved Company Profile. To replace it with a fresh read of your site, click **Read my website instead**. Then continue from step 5.


## Check it worked

- The dashboard card reads **Your free report is ready**, with **View report** and **Share**.
- The report opens with a headline such as "Assistants recommend Acme in 6 of 15 buyer questions", and lists every question under **Every buyer question**.
- In the sidebar, **Journeys** opens on the **Collections** tab, which lists **Buyer questions**.

The email link asks the reader to sign in. For someone without an account, use **Share** on the report.

## Troubleshooting

| What you see | What to do |
| --- | --- |
| "Enter your website, like acme.com." | Enter a public web address, such as `acme.com`. |
| "We could not reach acme.com. Check the address and try again." | EkLine could not load the site. Check the address, then click **Continue** again. |
| "We could not read acme.com." | Reading your site failed. Click **Try again**. |
| You left before the last step | On the dashboard, click **Continue** on **Finish setting up your free report**. If you skipped the website step, open [ekline.io/onboarding-report/setup](https://ekline.io/onboarding-report/setup). |
| You clicked **Skip for now** on the questions | Click **Run my free report** on the dashboard card. |
| The report says the run stopped after 60 minutes without a new answer | The report covers the answers collected by then. |

## Next

- [Read a Buyer questions report](/journeys/read-a-report/): what each section means and how each question is marked.
- [Win a buyer question you are losing](/get-started/recipes/win-a-buyer-question/): from a lost question to a fix your team approves.